MCK Media Group

Event Sponsorships & influencer brand deals

About:

Monica is a revenue-driven Brand Partnerships executive with 14 years in luxury and experiential marketing. She specializes in event sponsorships and influencer brand deals that convert—leading end-to-end brand activations alongside influencer/creator programs, paid social brand campaigns, and digital media buys. Recent tentpoles include F1 Miami & Monaco, Art Basel, NYFW, and Hamptons MDW, plus select industry conferences and charity galas. Monica partners with Fortune 500 and premium brands across spirits and wine, beauty and haircare, hospitality and travel, finance/wealth, CPG/food & bev, tech/e-commerce, and yachting. After supporting $500M+ at Univision, she pivoted to event sponsorships and influencer brand deals, where she has closed millions across luxury, spirits, beauty, and hospitality.

Brand Partnerships:

Monica secures event sponsorships, influencer brand deals, and digital media that drive measurable ROI—whether for your event, social channels, or digital media platforms. She sources the right partners, negotiates value-based packages, manages contracts, and oversees flawless execution through recap and renewal.

What she handles

Prospect, source, negotiate, and close high-impact event sponsorships
Leverage a robust brand and agency book of business to secure influencer brand deals
Handle all contracts, compliance, and vendor coordination end-to-end
Manage creator casting, content approvals, and performance reporting
Deliver post-event/campaign recaps and a clear renewal strategy

Creds: A proven closer in event sponsorships and influencer programs, delivering integrated packages and custom media plans (Haute Living) for Fortune 500 and premium brands. Active relationships across Omnicom, Publicis, GroupM, Dentsu/Carat, IPG/UM, Havas and category leads in spirits & wine, beauty & haircare, hospitality & travel, finance & wealth, CPG/food & beverage, and luxury lifestyle.

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